Are you ready to ship your products?
But still couldn’t decide which type of packaging should you go for, either custom packaging or stock packaging?
Remember, attractive boxes increase brand awareness, and tempt the buyers to repurchase from the same company. Plus, they have the potential of building customer loyalty!
Thus, be super careful while selecting the type of packaging for your products. Because poor boxes can ruin everything!
Let’s dig deeper and find out which kind of packaging is best for your business. But, first thing first, let’s discuss the major between these two types…
Plain cardboard containers having no text on them are stock packaging boxes.
They’re manufactured in bulk and not customized for specific products or brands. Business owners cannot find a variety of sizes or shapes in stock boxes.
Because these packages are generic, there is no guarantee that your products would fit into these boxes.
Custom printing boxes are customized for specific products. Such packaging boxes come along with a plethora of shapes and designs.
Like, the entrepreneurs selling female fragrances can get rigid or magnetic boxes that are designed with a unique structure supporting glass or plastic bottles. Further, brands can get their logos printed on custom printing packaging boxes as well.
The answer to the above question is yes!
As mentioned before, with custom packaging you can personalize your boxes. Here’re some more reasons why getting custom printing boxes is worth it:
With custom printing packaging you can instantly put your brand in front of the consumers before even they open the box and touch the product.
The enthralling designs, logos, and colors on containers can grab consumers’ attention causing them to recognize your brand even in the chaos of the market.
Furthermore, you can also attract a large number of potential customers via your printed logos on custom boxes. From the salesman to the buyer, and from the delivery man to the person walking by your items’ boxes, everyone could notice your brand.
Opening up boxes has now become an important part of the buying journey.
Shoppers don’t want colorless and unattractive boxes arriving at their doorstep. They love innovation.
The more creative your brand’s first impression would be, the more likely the consumers would prefer your company when buying products of your niche.
One of the biggest benefits of custom packaging boxes is that you can specify the exact size and dimensions required for your products. You can also reduce the shipment cost by utilizing the space efficiently instead of wasting the box space.
Products packed in stock boxes don’t allow you to trim down the extra space and force you to use more containers. Ultimately, increasing the shipment cost. However, this isn’t the case with custom packaging.
There’re chances of products getting damaged in stock boxes because of their imperfect sizing. Generic or stock containers are of standard sizes. They’re usually smaller or larger than your products.
On the other hand, custom boxes perfectly lock the products in their cardboard walls and don’t let them move or break during shipment.
Further, additional protection measures are also taken into account when using custom packaging for items. For instance, for food items, waterproof lamination can be coated on the container for preserving the food for many days.
Similarly, cousins can be placed within the boxes containing fragile products, i.e., glass tubes.
Have you ever noticed people posting pictures with Gucci’s or Sapphire’s gift boxes?
Now, think… what tempts them to click an image with the product and share it with several online friends?
The brand’s bewitching packaging boxes!
By posting product pictures or brand reviews online, the users tend to unconsciously market the brands, without having the company owners pay a single penny.
Do you see? If you get the bewitching packaging boxes, your buyers might also want to share them with their friends on Facebook, Twitter, etc.
So, what’re you waiting for? Contact the best custom packaging services providers and get your deal done ASAP.
With only a few benefits, stock boxes are not always a bad option. There are some conditions where stock containers can give you an edge over the other packaging options. Here is the list of situations:
If you’re a newbie and have a tight budget, then using stock packaging boxes in the preliminary stages would work.
To check any packaging company’s services, you don’t need to spend a huge amount of money on custom boxes. Simply, order a few stock boxes and see whether they’re good at packaging your niche’s products or not.
Stock containers sound like a perfect option for B2B business owners. In this case, the companies don’t have to leave an impression on the clients. So, using plain stock boxes is not going to alienate their potential customers.
Calling packaging, the heart of your business won’t be wrong! Having the right containers, boxes, or bags for your products can help you make the clients happy, and even build customer loyalty. This is why picking the right packaging type is mandatory. Consider all the points discussed above to decide your pick. And, once done… you’re ready to begin your search for the best packaging company!